Digital Modernity And Its Constructive Impact On The Performance Of Workers In Tourism Organizations: An analytical study in the premium class hotels of the city of Baghdad

Authors

  • Dr. Dunya Tariq Ahmed College of Tourism Sciences / Al-Mustansiriya University
  • Dr. Emad Hussein Saud College of Tourism Sciences / Al-Mustansiriya University

Keywords:

digital modernity, improving employee performance

Abstract

The current research tests the effect of digital modernity and its components (hardware,

 software, communication networks, individuals) in improving the performance of workers.

  The research problem was represented in several questions that were answered to know  the extent of the hotel management’s interest in supporting and applying digital modernity,  and then determining the effect between its variables.  (48) from (Delegated Director,  Department Managers, Division Managers) in the premium hotels of the city of Baghdad,  and data and information were collected using a questionnaire, and the data was analyzed  using the statistical program (SPSS)

The research reached several results, including: that there is a statistically significant effect  between the research variables (digital modernity, improving the performance of workers),  and these results are identical to the research hypotheses.  The research presented a number  of recommendations, perhaps the most prominent of them: the most important of which  was the necessity of applying digital modernity by the surveyed hotels because of its  importance in solving many problems, including the negatives of paper handling .

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Published

2022-10-15

How to Cite

Ahmed, D. D. T. ., & Saud , D. E. H. . . . . (2022). Digital Modernity And Its Constructive Impact On The Performance Of Workers In Tourism Organizations: An analytical study in the premium class hotels of the city of Baghdad. Baghdad College of Economic Sciences University Journal (BCESUJ), 70(10), 17–26. Retrieved from https://bcuj.baghdadcollege.edu.iq/index.php/BCESUJ/article/view/243